Sour Patch Kids: I (Actually) Read and Agreed

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About

Description
Sour Patch Kids arrives in France answering by the name of Very Bad Kids, and makes people actually read the terms & conditions of their promo.
Credits
Date
May 29, 2015
Agency:
Fred & Farid Paris
Chief Executive Officer:
Fred & Farid
Client:
Sour Patch Kids
Client:
Sour Patch Kids
Executive Creative Director:
Olivier Lefebvre
Executive Creative Director:
Benjamin Marchal
Planner:
Francois Grouiller
Copywriter:
Felipe Sampaio
Copywriter:
Kevin Fines
Art Director:
Gabriel T. Garcia
Account:
Robin Garabedian
Account:
Jessica Talbi
Account:
Lola Florin
Digital Producer:
Adelyne Cazot
Digital Producer:
Emmanuel Clavier
Tags
Industry
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