SPCA: Singalong

A shelter dog is the way to go.

Published on

Editor's Pick

Adorable new commercial from the SPCA out of BBDO San Francisco tells the story of a puppy that came from a puppy mill -- "what a crime!" Because when you buy a puppy online, you never know in what conditions he might have lived in. The song is incredibly catchy, and a good play for SPCA, which might find a good audience in younger kids. It's also a departure from usual Sarah McLachlan-esque ads in the category, which focus on the emotional quotient by featuring sad-looking puppy dog eyes.

Rate this Ad
No starts selected .5 stars 1 star 1.5 stars 2 stars 2.5 stars 3 stars 3.5 stars 4 stars 4.5 stars 5 stars

You must be registered to rate the ad. Please Login or Register Now

About

Credits
Date
Jun 06, 2012
Agency:
BBDO San Francisco
CD:
Bryan Houlette
Client:
SPCA
ACD:
Ricard Valero
Writer:
Aryan Aminzadeh
Art Director:
Ricard Valero
Art Director:
Tor Weeks
EVP/Chairman:
Jim Lesser
VP/Executive Producer:
Kat Friis
Sr. Producer:
Patti Bott
Production Company:
Partizan Films, UK
Director:
The Jullien Brothers
DP:
Daniel Trapp
EP:
Isabella Parish
Edit:
Partizan Films, UK
Edit:
Umlaut Films
Music:
Skyrmish UK
Category
Latest Creativity News on Ad Age

Related work

The Creativity Daily Newsletter

Get highlights of the most important daily news delivered to your e-mail inbox. Receive Our Newsletters.

Become a Member of Ad Age