Creativity

Nendo's Starbucks Cups Feature Drink Designs on the Bottom

Reminder that the Glass is Always Half-Full

Published on Mar 19, 2014

Editor's Pick

Japanese design studio nendo has created a new line of coffee cups for the Japanese market that represent the company's "glass half-full" philosophy. All three of the cups feature graphics of a Starbucks drink, like an Americano, Caramel Macchiato or Latte, on the bottom. So when you turn them over, they're still "full."

Hat tip to Design Boom.

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About

Credits

Date
Mar 19, 2014
Client:
Starbucks Japan
Design:
Nendo

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