State Farm: Behind the Scenes: Empire State of Mind (Part II) 9/11 Tribute

Concrete jungle where dreams are made of.

Published on Sep 12, 2011

Editor's Pick

Spike Lee directs this uplifting DDB Chicago spot for State Farm to commemorate the 10th anniversary of 9/11. A hundred and fifty NYC schoolchildren -- most of whom were born after Sept. 11 -- visited four firehouses to thank the firefighters through a special version of Empire State of Mind.

All download proceeds go to the National Fallen Firefighters Foundation.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now



Sep 12, 2011
DDB Chicago
State Farm
Spike Lee
Chief Creative Officer:
Ewan Paterson
Sr. VP/Group Creative Director:
Barry Burdiak
Creative Director:
John Hayes
Creative Director:
Geoff McCartney
Director of Integrated Production:
Diane Jackson
Executive Producer:
Scott Kemper
Music Producer:
Eric David Johnson
Music Production Manager:
Linda Bres
Broadcast Talent Manager:
Rubye Hardy
Hank Corwin of Lost Planet
Prod. Co.:
Pony Show
Exec. Producer:
Susan Kirson
Exec. Producer:
Jeffrey Frankel
Ellen Kuras
Fern Martin
Clark Muller of Incendio

Need a credit fix? Contact the Creativity Editors

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.