State Farm: Behind the Scenes: Empire State of Mind (Part II) 9/11 Tribute

Concrete jungle where dreams are made of.

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Spike Lee directs this uplifting DDB Chicago spot for State Farm to commemorate the 10th anniversary of 9/11. A hundred and fifty NYC schoolchildren -- most of whom were born after Sept. 11 -- visited four firehouses to thank the firefighters through a special version of Empire State of Mind.

All download proceeds go to the National Fallen Firefighters Foundation.

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Sep 12, 2011
DDB Chicago
State Farm
Spike Lee
Chief Creative Officer:
Ewan Paterson
Sr. VP/Group Creative Director:
Barry Burdiak
Creative Director:
John Hayes
Creative Director:
Geoff McCartney
Director of Integrated Production:
Diane Jackson
Executive Producer:
Scott Kemper
Music Producer:
Eric David Johnson
Music Production Manager:
Linda Bres
Broadcast Talent Manager:
Rubye Hardy
Hank Corwin of Lost Planet
Prod. Co.:
Pony Show
Exec. Producer:
Susan Kirson
Exec. Producer:
Jeffrey Frankel
Ellen Kuras
Fern Martin
Clark Muller of Incendio
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