Creativity

Stephen Fry: MyFry App

Bite sized Fry

Published on Sep 13, 2010

Editor's Pick

Dare worked with Penguin and infographic artist Stefanie Posavec on an iPhone app that allows users to read the new Stephen Fry book, The Fry Chronicles in a non-linear fashion.

Dare says it's not an eBook but a new mobile-specific way of reading that allows people to access the tech-loving author's book in chunks, each tagged and color coded according to the nature of the content.

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About

Credits

Date
Sep 13, 2010
Agency:
Dare
Client:
Stephen Fry
Creative Director:
Flo Heiss
Copywriter:
Emma Lawson
Art Director:
Ron Siemernink
Infographics:
Stefanie Posavec

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