Swedish Post: Sweden's Safest Hands

How good are you with your hands?

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Akestam Holst create an iPhone app contest for the Swedish Post that asks players to virtually "deliver" parcels. The app shows you where a "parcel" is, and then lets you pick it up and "deliver" it to a specific location. The parcel can contain anything with a value from SEK 300 to SEK 5,000. If you deliver it before anyone else does, you win whatever's inside -- and the coveted title of Sweden's Safest Hands.

The effort is similar to other iPhone-based digital contests, like Vodafone's "Buffer Buster" and New Balance's "Urban Dash."

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Sep 29, 2011
Akestam Holst
Swedish Post
Creative Director:
Andreas Ullenius
Hanna Björk
Art Director:
Lars Holthe
Production Manager:
Daniel Sundin
Production Manager:
Maria Ljung
Film Producer:
Leila El-Zein
Lars Friberg
Digital Producer:
Johan Eklund
Graphic Designer:
Oscar Gardö
Graphic Designer:
Anna Forsberg
Graphic Designer:
Andreas Dagman
Motion Designer:
Nisse Axman
Art Director Assistant:
Kim Ihre
Production Manager:
Malin Christiansson
Art Director:
Jonas Andrén
Wilhelmina Gabriele
Web Production:
From Stockholm With Love
App Production Agency:
From Stockholm With Love
Plan 8
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