Swedish Post: Xmas on Wheels

Pictures to cards.

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Akestam Holst has created a websitethat lets you virtually take pictures of live pigs, elves and other little Xmas wonderland elements to turn into real Christmas Cards, for the Swedish post.

The idea rings to life the creations of artist Jenny Nystrom. Nystrom was known as the Mother of Santa Claus since she created the first-ever Christmas cards, which depicted pigs, kids dancing around a tree and Santa bringing gifts.

Now, the Swedish Post is asking you to take pictures of Nystrom-inspired tableaux to turn into real cards to send to friends and family in the mail. After all, there is no Christmas without Christmas cards.

Check out the behind the scenes video to see how they did it.

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About

Credits
Date
Dec 07, 2011
Agency:
Akestam Holst
Client:
Swedish Post
Creative Director:
Andreas Ullenius
Art Director:
Lars Holthe
Copy Writer:
Hanna Björk
Digital Producer:
Johan Eklund
Production Manager:
Anna Nolendorfs
Strategist:
Lars Friberg
Graphic Designer:
Jens Broman
Web Designer:
Andreas Dagman
Motion Designer:
Nisse Axman
Assistant:
Kim Ihre
Additional:
Goran Akestam
Additional:
Jacob Stjärne
Web Production:
From Stockholm With Love
Film Production:
It's Showtime
Production:
Kalmar Scenteknik
Production:
Kalmar Mediespecialist
Tags
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