Creativity

Target: Gifts For You, Gifts For Me

Introducing the Target Deals Duet.

Published on Nov 13, 2012

Editor's Pick

What if you had a hyper, musically inclined duo who acted as your "shopping conscience" when it comes to deals at Target? The retailer debuts its cast of holiday characters in two new spots, "Gifts For You, Gifts For Me" and "Let's Go Together." Replacing "Christmas Champ," the cheery, red-lipped blonde who is absolutely crazy about holiday shopping, the new protagonists, known as the "Target Deals Duet," are a singing-and-saving duo who appear right when people are making gifting decisions. We think the duo, who are a deft mixture of adorable and annoying, will be just as polarizing as Maria Bamford's Crazy Target Lady/Christmas Champ. The two spots are to promote the retailer's Black Friday deals.

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About

Credits

Date
Nov 13, 2012
Client:
Target

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