Creativity

Opera Singers Turn Themselves into Giant Instrument to Promote TFO

Lowe Roche Toronto Creates Living Piano

Published on Sep 19, 2013

Editor's Pick

TFO, the French cultural and educational television network in Ontario, made opera a little bit more fun during the Festival d'Opera in Quebec, with a stunt that turned 12 opera singers into a giant, foot-operated instrument. The "Living Piano" was comprised of singers that only sang when people hit the right key with their foot, so anybody could make music. Lowe Roche Toronto was the agency.

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About

Credits

Date
Sep 19, 2013
Agency:
Lowe Roche
Client:
TFO
Executive Creative Director:
Sean Ohlenkamp
Associate Creative Director:
Gail Pak
Copywriter:
Jordan Gabriel
Agency Producer:
Caroline Wrinch
Production House/Post Production:
1ONE
Producer:
Marc Andre Gilbert
Director/Editor:
Antony Ayotte
Sound Supervisor/Designer:
Yan dal Santo
Music House:
Apollo Studio

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