Thai Life Insurance: Silence of Love

Warning: If you don't cry, you may be a robot.

Published on Jul 28, 2011

Editor's Pick

Out of Ogilvy & Mather Bangkok comes this tear-jerker for Thai Life Insurance, heavy on theatrical melodrama. The spot zips through the years, depicting a daughter's frustration over her father's shortcomings--which ultimately prove to be minor issues, given the stab-in-the-heart reveal.

The shop has a history of turning on the waterworks for this client, asthis clip from 2009 that won it a prize at the Spikes Asia Award shows.

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Jul 28, 2011
Ogilvy & Mather Bangkok
Thai Life Insurance
Executive Creative Director:
Korn Tepintarapiraksa
Korn Tepintarapiraksa
Rudee Surapongraktrakool
Agency Producer:
Yuthapong Varanukrohchocke
Creative Planner:
Vanich Jirasuwankij
Creative Planner:
Nuntaporn Laoruangroj
Film Production Company:
Phenomena Co.
Thanonchai Sornsrivichai

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