Creativity

The Bahamas Ministry of Tourism: Bahamavention

Sure, a Bahamavention sounds great in theory. But carrying out the generous act at the center of Fallon's new campaign for The Bahamas Ministry of Tourism requires careful evaluation, exhaustive resources and inspiring examples. Luckily, all

Published on Dec 12, 2006

Editor's Pick

Sure, a Bahamavention sounds great in theory. But carrying out the generous act at the center of Fallon's new campaign for The Bahamas Ministry of Tourism requires careful evaluation, exhaustive resources and inspiring examples. Luckily, all of the above are available at the Bahamavention website, where poor saps stuck in front of computers all day can at least read about how they can get some sun. Rehabilitated hosts Connie and Steven lead visitors through a four-step evaluation in the form of an interactive quiz to determine an individualized treatment program, which can then be implemented by calling the 1-800-BAHAMAS crisis h

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About

Credits

Date
Dec 12, 2006
Creative Director:
Kerry Feuerman
Group Creative Director:
Todd Riddle
Art Director:
Mike Haeg
Copywriter:
Mike Haeg
Copywriter:
Ryan Peck
Producer:
Jennifer Helm
Project Manager:
Jennifer Knoch
Web Developer:
TEQUILA TEQUILA
Client:
Bahamas Ministry of Tourism
Art Director:
Scott O'Leary
Agency:
Fallon Minneapolis

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