The Caritas Foundation: Street Children

A problem you can't remove

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Removable posters of homeless children were posted all over streets in this campaign for The Caritas Foundation, to highlight the plight of the more than 200,000 street children in Ukraine. The idea was that people would rip off the posters, and they would then be replaced - demonstrating that you can remove the children, but not the problem.

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About

Credits
Date
Mar 01, 2011
Agency:
Leo Burnett - Ukraine
Art Director:
Pasha Klubnikin
Client:
The Caritas Foundation
Illustration:
David Foldvari
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