The Free Press: Pushing Boomer Nation Buttons

In addition to handling the main title animation for A&E's recent two-hour Boomer Nation special, New York's Zona Design also created the jacket for the companion Boomer Nation book. The :15 open, which featu

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In addition to handling the main title animation for A&E's recent two-hour Boomer Nation special, New York's Zona Design also created the jacket for the companion Boomer Nation book. The :15 open, which featured quick-cut '60s, '70s and '80s pop iconography and typography, "shares a color palette and a sense of design with the book cover," according to Zona CD Zoa Martinez. For the cover, "We utilized a series of pop-icon buttons to represent the turbulence and the many political, social and cultural contrasts of this generation." Why the pinkish emphasis? "We replaced America's red
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About

Credits
Date
Jul 22, 2004
Design:
Zona Design
Client:
The Free Press
Creative Director:
Zoa Martinez
Senior Designer:
Mark Lee
Executive Producer:
Dennis Fluet
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