Creativity

The Kraken Rum: Apparatus

Tales of Kraken.

Published on Mar 05, 2012

Editor's Pick

Dead As We Know It launches a national TV campaign for Kraken Rum that talks about the mythical sea-beast through some beautiful illustrations. The ads combine hand-crafted scratchboard engravings with 2D and 3D animation from Adam Gault Studio to bring 19th century science to life.

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About

Credits

Date
Mar 05, 2012
Agency:
Dead As We Know It New York
Client:
The Kraken Rum
ECD:
Mikal Reich
Copywriter:
Ella Wilson
Copywriter:
Mikal Reich
AD:
Charmaine Choi
Illustrator:
Steven Noble
Production Company:
Adam Gault Studio
Director:
Adam Gault
Producer:
Eve Ehrich
TD/Animation Lead:
Ted Kotsaftis
Design:
Adam Gault
Design:
Helene Park
Kraken Model/Rigging:
Chris Bach
3D:
Jimmy Gass
3D:
Ted Kotsaftis
3D:
Jacob Slutsky
Animation:
Jimmy Gass
Animation:
Adam Gault
Animation:
Ted Kotsaftis
Animation:
Andrew Mastrocinque
Animation:
Helene Park
Animation:
Jacob Slutsky
Sound Design:
Chris Villepigue
Sound Design:
Song Loft

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