The Kraken Rum: Chapter 1

Get to know the Kraken

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The integrated campaign for rum brand Kraken from Brooklyn-based agency Dead As We Know It includes these web films that bring viewers face to beak with the rum's legendary namesake.

The campaign also includes a web site, book and print components.

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About

Credits
Date
Oct 19, 2009
Agency:
Dead As We Know It New York
Client:
The Kraken Rum
Creative Director:
Mikal Reich
Copywriter:
Ella Wilson
Art Director:
Charmaine Choi
Designer:
Charmaine Choi
Movie Animator:
Ariane Irle
Web Developer:
Will Langley
Music Composer:
Chris Hicken
Music Company:
Cantinero Music
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