Creativity

The Scent of Departure: Smell Like A City

Buy the smell of a city as a keepsake.

Published on Apr 26, 2012

Editor's Pick

Seriously, is this the end of the 'new car smell'? We've already had someone bottle up the smell of a Macbook Pro, and now, a fragrance company is bottling up scents of a city so you can buy them as collectibles. They're packaged in really adorable little airline baggage tags, and there are lots of cities to pick from. The company will also start selling this fragrances at Henri Bendel in New York this week.

Speaking of New York, that city scent is full of the smell of Central Park and apples. Not days-old trashbags and the way the subways smell in August, in case you were wondering.

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About

Credits

Date
Apr 26, 2012
Client:
The Scent of Departure

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