The Weather Channel: What If

The U.S.'s biggest cities are at the mercy of Mother Nature in The Weather Channel's new disaster series, It Could Happen Tomorrow. And to give viewers a preemptive glimpse at the destructive potential of natural disasters on cities l

Editor's Pick
The U.S.'s biggest cities are at the mercy of Mother Nature in The Weather Channel's new disaster series, It Could Happen Tomorrow. And to give viewers a preemptive glimpse at the destructive potential of natural disasters on cities like New York, San Francisco and Dallas, IQ Interactive created a rich media microsite centered on a U.S. map. By clicking on flashing icons at various locations around the country, visitors can access interactive cityscapes embedded with video clips that detail the scary consequences of hurricanes, earthquakes and tornadoesâ€"and what's being done to protect our metropolises.
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About

Credits
Date
Mar 21, 2006
Client:
The Weather Channel
Executive Creative Director:
Tony Quin
Creative Director:
Adam Boozer
Art Director:
Sarah Cooper
Agency:
IQ Interactive
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