Creativity

Tide: Interview

P&G's 2007 Super Bowl entry

Published on Jun 11, 2007

Editor's Pick

Saatchi & Saatchi New York, under the Tony Granger, Jan Jacobs and Leo Premutico regime got this Tide spot in the 2007 game.

The spot won a Creativity Award in 2008. View more of the 2008 Creativity Award winners.

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About

Credits

Date
Jun 11, 2007
Agency:
Saatchi & Saatchi New York
Chief Creative Officer:
Tony Granger
Executive Creative Director:
Jan Jacobs
Executive Creative Director:
Leo Premutico
Creative Director:
Audrey Huffenreuter
Copywriter:
Peter Albores
Creative Director:
Nathan Frank
Art Director:
Dan Lucey
Agency Producer:
Dani Stoller
Director:
Calle Astrand
Director of Photography:
Martin Tedin
Producer:
Luke Beauchamp
Producer:
Ira Brooks
Editor:
Dan Maloney
Production Company:
Dab Hand Media
Editorial Company:
Whitehouse
Audio:
Sound Lounge
Mixer:
Philip Loeb

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