Creativity

Timberland PRO: Stay On Your Feet Site Demo

Timberland helps the tough get going

Published on Oct 09, 2009

Editor's Pick

Mullen's Stay on Your Feet campaign includes a series of spots touting the working-grade toughness of Timberland's Pro boots, and this site, which helps blue collar workers find jobs.

The site allows visitors to search (via a deal with CareerBuilder) job listings in construction, manufacturing, general labor and other categories. Visitors can also win boots by submitting short stories recounting their toughest day on the job.

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About

Credits

Date
Oct 09, 2009
Agency:
Mullen Boston
Client:
Timberland
Executive Creative Director:
Mark Wenneker
Creative Director:
Michael Ancevic
Creative Director:
Matt Fischvogt
Art Director:
Mark Chamberlain
Copywriter:
Andy Schneider
Broadcast Production:
Liza Near
Broadcast Production:
Zeke Bowman
Editor:
Jessica Pearson
Associate Producer:
Jamee Sheehy
Editorial:
Jamee Sheehy
Digital Production:
Christian Madden
Digital Production:
Steve Haroutunian
Digital Production:
Tiffany Sugalski
Digital Production:
Jane Allen
Digital Production:
Louis Gentile
Web Development:
Chris Court
Web Development:
Erik Mellgren
Flash Development:
Andy Keyes
Flash Development:
Joey Tomaino
Information Architecture:
Tim Parcell
VFX Designer:
David Onessimo
Digital Imaging:
Bethany Acheson
Digital Imaging:
Nick Minieri
Production Company:
Special Guest
Director:
Aaron Duffy
Executive Producer:
Serge Patzak
Director of Photography:
Brian Pryzpek
Color Correction:
Smoke & Mirrors
Visual Effects:
Brickyard VFX
Music:
Soundtrack
Audio Post:
Soundtrack
Sound Design:
Soundtrack
Composer:
Mike Secher
Sound Designer:
Mike Secher
Mixer:
Mike Secher
Animation:
1st Avenue Machine

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