Creativity

Could Tinder on Apple TV Be a New Family Pastime?

Parents, and Grandparents, Get Involved in Spots for the Dating App

By Alexandra Jardine. Published on Dec 13, 2016

Editor's Pick

Forget Monopoly. Could Tinder become a communal family activity this holidays? The dating app is now available on Apple TV, and to promote it, it's created a series of tongue-in-cheek ads demonstrating how this could transform family life.

The online spots show family and friends chiming in with swiping advice -- from an eavesdropping dad (seen here) who sternly tells his daughter to swipe left when he hears her mentioning a guy that has a "bad boy thing going on," to confused friends, a mom trying to give some unsubtle hints by coughing, or advice about hair, and a grandma who's got hold of the app and is busily swiping 24-year-olds.

While we can't quite imagine everyone wanting their parents as co-conspirators in the online dating game, it's a fun way to show the new platform on which you can use the app.

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About

Credits

Date
Dec 13, 2016
Agency:
Tinder
Client:
Tinder
Edit:
Exile
Editor:
Nate Gross
Producer:
Michael Miller
Executive Producer:
CL Weaver
Online:
Nomad

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