Creativity

A Model Strips Down to Her Frayed, Sagging Undies for Tommy John

SS+K Asks Why Men Can't be Held to Higher Standards

Published on Dec 17, 2013

Editor's Pick

Hot on the heels of its elaborate, awesome holiday effort, SS+K debuts a new piece of work for Tommy John underwear that might get anyone wishing for equality of the sexes, especially in the underpant category, excited.

The spot features a gorgeous model stripping down, with a twist at the end that hopes to spark a debate about the "underwear double standard" -- why women are expected to always be present in clean, sexy, perfect undies, while men get away with so much worse.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Dec 17, 2013
Agency:
SS+K
Client:
Tommy John

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.