Creativity

Toyota: I Wish Game-Day Teaser

Kaley teases.

Published on Jan 24, 2013

Editor's Pick

Kaley Cuoco is a wish-granter in Saatchi L.A.'s teaser for Toyota's big game spot. The car company's Super Bowl effort from last year, had a "reinvented" theme. This year, consumers are invited to send in their wishes on Twitter, using the #wishgranted hashtag. One of the photos will be used in the carmaker's actual game-day commercial.

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About

Credits

Date
Jan 24, 2013
Agency:
Saatchi & Saatchi LA
Client:
Toyota

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