Creativity

Travelers: In Synch

Owning a home or a small business can be a risky proposition. To help identity and avoid those risks, Fallon helped insurance company Travelers create "The In-Synch Challenge," an interactive experience—complete with fully

Published on Jun 20, 2006

Editor's Pick

Owning a home or a small business can be a risky proposition. To help identity and avoid those risks, Fallon helped insurance company Travelers create "The In-Synch Challenge," an interactive experience—complete with fully 3D rendered environments and composited green screen footage of actual actors—that puts your safety awareness IQ to the test. Visitors tackle 11 interactive safety challenges, running the gamut from proper locations for installing floodlights to ways to child-proof a kitchen, as the inspection tour takes them from a starter home to a family house to a flower shop.

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About

Credits

Date
Jun 20, 2006
Agency:
Fallon Minneapolis
Producer:
David Annis
Copywriter:
Eric Frost
Art Director:
T. Scott Major
Interactive Group Creative Director:
Eric Frost
Flash Developer:
B-Reel B-Reel
3D Production:
B-Reel
Client:
Travelers

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