Creativity

Tropicana: Energie Naturelle Billboard

Tropicana lights up the town

Published on Apr 11, 2011

Editor's Pick

Earlier, we posted an image of an orange-powered billboard created by DDB Paris and Unit 9, demonstrating the natural energy of Tropicana juice.

This Johnny Hardstaff-directed video provides a a longer look at the process and end product.

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About

Credits

Date
Apr 11, 2011
Agency:
DDB Paris
Client:
Tropicana
Executive Creative Director:
Alexandre Herve
Creative Director:
Siavosh Zabeti
Creative Director:
Alexander Kalchev
Art Director:
Siavosh Zabeti
Art Director:
Alexander Kalchev
Copywriter:
Siavosh Zabeti
Copywriter:
Alexander Kalchev
Director:
Johnny Hardstaff
Agency Producer:
Guillaume Cossou
Agency Producer:
Florence Gabet
Interactive Production Company:
unit9
Executive Producer:
Piero Frescobaldi
Producer:
Michelle Craig
Production Design:
Alex Marden
Installation:
Artem
Sound Production Company:
THE
Editing Company:
Final Cut
Editor:
Ed Cheesman
Grading:
MPC

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