Creativity

Truth: Unsweetened Truth

Not so sweet.

Published on Mar 21, 2011

Editor's Pick

The latest Truth spot serves up some bitter truths on tobacco sweetening.

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About

Credits

Date
Mar 21, 2011
Agency:
Arnold Worldwide
Chief Creative Officer:
Pete Favat
Client:
Truth
Creative Director:
John Kearse
Creative Director:
Meg Siegal
Associate Creative Director:
Todd Mitchell
Copywriter:
Todd Mitchell
Associate Creative Director:
Corey Favier
Art Director:
Corey Favier
Art Director:
Mike Costello
Production Company:
Harvest Films
Director:
Baker Smith
Executive Producer:
Bonnie Goldfarb
Executive Producer:
Scott Howard
Producer:
Rob Sexton
Head of Production:
Rob Sexton
Line Producer:
Mala Vasan
Director of Photography:
Curtis Wehr
Art Director:
Fanae Aaron

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