Creativity

Fans Appear in Cameos for Music Video While They Watch

Band TV Girl and directors Fourclops let fans appear in video via Facebook and Skype

Published on Apr 08, 2013

Editor's Pick

Directing duo Fourclops created this interactive music video for LA-based brand TV Girl, featuring clips of the band's fans, and created a Facebook-based experience for those watching it online. First, fourclops filmed the video by recording Skype sessions with some of the band's fans who are seen singing, performing a choreographed dance routine, and striking poses for the camera. Fans can still get involved by going to the Girls Like Me websiteand connecting to Facebook, where they will be be prompted to strike a pose and take a webcam photo of themself before watching the video. Their cameo will then pop up during the experience, along with photos of their Facebook friends and other viewers from across the internet. The video is therefore constantly evolving.

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About

Credits

Date
Apr 08, 2013
Client:
TV Girls
Directors:
Fourclops

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