Creativity

Monty Python's Dead Parrot Comes to Life As Giant Sculpture in London

Stunt by TV Channel Gold Promotes Broadcast of Python's Live Show

Published on Jul 15, 2014

Editor's Pick

Visitors to London's South Bank were surprised this week by a giant sculpture of a blue parrot -- or should that be an ex-parrot -- lying flat on its back. U.K. TV channel Gold was responsible, creating the 15 meter "Dead Parrot" sculpture to promote the station's live broadcast of the final Monty Python Live stage on July 20. Gold's in-house communications team commissioned sculptors to create the mammoth model of the "Norwegian Blue" in honor of the comedians' infamous Dead Parrot sketch, first broadcast on December 7, 1969 and revived for Python's live shows at London's O2 venue this month.

Steve North, general manager at Gold, told Creativity: "We chose to amplify the dead parrot after surveying 2,000 British adults looking for the nation's favourite Monty Python sketch. The resounding feedback was that the dead parrot was their favourite moment, by far.

"It has taken a team of sculptors more than two months to design, create and lift into place on London's South Bank. We're honoured to be working with the Pythons, to showcase the live broadcast of their final stage show on Gold, and the creation of this parrot, which is 15 metres long, is a fitting tribute to the world-renowned comedy troupe."

Lead sculptor Iain Prendergast said in a statement: "The key challenge for us was capturing the comedy value of the dead parrot, keeping the realism of the bird whilst also adding touches like the bloodshot, "stunned" eyes."

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About

Credits

Date
Jul 15, 2014
Client:
UKTV/Gold

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