Michelle Obama, Meryl Streep and Tina Fey Star in Spot for United State of Women Summit

Film by BBH L.A. Sets Out Manifesto

By Alexandra Jardine. Published on Jun 06, 2016

Editor's Pick

First Lady Michelle Obama, Meryl Streep, Oprah and Tina Fey are among the A-list names who appear in this star studded film created by BBH Los Angeles, in support of The White House and Civic Nation, to launch the first "United State of Women" Summit.

The conference, which will address critical issues facing women in 2016, takes place in Washington D.C. on June 14. In the film, advocates who also include Kerry Washington, Connie Britton, Laverne Cox, Shonda Rhimes, Jessica Williams, Indra Nooyi and Tory Burch, set out the manifesto for the conference -- including a "Duh" moment from Williams that sums it all up nicely.

The campaign is the first from BBH LA as participants in the Creative Alliance, the connection between Civic Nation and the top U.S. creative, technology, design and communication talent.

Pelle Sjoenell, BBH Worldwide Chief Creative Officer and Founder of BBH LA, said: "Equality is fundamental to me personally, but it's so much bigger than an agency, industry or American issue. It's about humanity. We feel incredibly fortunate and honoured to be helping The White House to make a difference on this matter."

Read more about the effort on

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Jun 06, 2016
BBH - Los Angeles
Chief Creative Officer:
Pelle Sjoenell
United State of Women
Executive Creative Director:
Zach Hilder
Managing Director:
Frances Great
Senior Copywriter:
Emily Rosen
Senior Art Director:
Melissa Riggs
Senior Communications Strategist:
Lindsey Cummings
Senior Strategist:
Katie Acosta
Senior Producer:
Christina Carter
Executive Content Producer:
Richard Spalding
Integrated Producer:
Kristina Nilsson
Senior Designer:
Gabbie Bautista
Martina Lund
Creative Technology Director:
Martin Pagh Ludvigsen
Director of Business Affairs:
Sean McGee
Production Company:
Duffy Williams
Michael Duffy
Shadd Williams
Emily Rosen
Melissa Riggs
Zach Hilder
Director of Photography:
Michael Duffy
Line Producer:
Shadd Williams
Post Production:
Electric Theater Collective
Barking Owl
Scarlet Newman-Thomas
Audio House:
Barking Owl
Sound Mixer:
Patrick Navarre
Jon Hills
Chief Technology Officer:
Evan Stark
Executive Producer:
Danielle McNamara
Nicole Davis
Website Development:
Bryan Wagman
Website Development:
Anthony Lui
Partner Agency:
Wolf & Wilhelmine
Heidi Hackemer
Director of Strategy:
Heidi Hackemer
Lauren Schaefer
Executive Producer:
Lauren Schaefer
Strategy Director:
Kimberly Noel
Chief of Staff:
Peyton Littlejohn
Lylette Pizarro
Rene Mclean
Associate Producer:
Kate Pritchard
Associate Producer:
Nneka Ani

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