USA Network: 'Burn Notice' Emmy Kit

USA Network sent Emmy judges the review materials for spy show "Burn Notice," in what first looks like a completely blank white kit, except for minimal copy beneath an ultraviolet flashlight: “Steps: 1. Use this flashligh

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USA Network sent Emmy judges the review materials for spy show "Burn Notice," in what first looks like a completely blank white kit, except for minimal copy beneath an ultraviolet flashlight: “Steps: 1. Use this flashlight. 2. Deny you ever used this flashlight.” In the flashlight's black light, episode synopses and supporting copy printed in invisible ink appears.

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About

Credits
Date
Aug 22, 2008
Client:
USA Network
Agency:
TDA
Creative Director:
Thomas Dooley
Creative Director:
Jonathan Schoenberg
Art Director/Designer:
Matt Leavitt
Copywriter:
Jeremy Seibold
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