Creativity

Spot the Very British 'A-Z' References in This Fun Vauxhall Corsa Ad

101's First Campaign Is Fast Paced, Well-Edited and Fun

Published on Jan 14, 2015

Editor's Pick

You'll have to be quick to spot all the alphabetical references in this pacey, fun film from the U.K. for the Vauxhall Corsa. The cleverly edited spot takes us through the "A to Z" of Corsa, with very British references from cricket, fish and chips and "L" plates, to roundabouts and tea. Filmed in locations spanning Liverpool, Manchester, the Peak District, Essex and London, it's all set to an energetic soundtrack, "There's a beast and we all feed it," by Jake Bugg. Set to run on TV and in cinemas, it's the first work for the General Motors-owned brand from its recently-appointed agency, 101 London, and was directed by Somesuch's Bob Harlow (with Final Cut responsible for that great editing).

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About

Credits

Date
Jan 14, 2015
Agency:
101 London
Client:
Vauxhall Corsa

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