Buy a Stranger a Cocktail on Your Next Virgin Flight

Richard Branson launches service with a 'guide' to getting lucky

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Editor's Pick

While we totally appreciate Virgin Airlines and Richard Branson's efforts to make flying fun and personable again, this new "seat-to-seat delivery system," which lets passengers buy drinks, snacks or meals for another passengers doesn't seem like such a hot idea. After all, the problem with planes is that you have nowhere to escape to if you're rebuffed, or the target of in-air flirtation. But when you take into account that the new system is only on LA-Las Vegas flights for now (and hopefully won't be rolled out on hellish transcontinental red-eyes), it all begins to make sense. Watch Mr. Brandon introduce the new program, and explain why he always "ends up on top."

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About

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Date
Apr 25, 2013
Client:
Virgin Airlines
Category
Latest Creativity News on Ad Age

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