Virgin Digital: Heavy

As part of the campaign created by agency Ground Zero to promote the new online digital music service from Virgin, visitors to Heavy.com can try their hand at a

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As part of the campaign created by agency Ground Zero to promote the new online digital music service from Virgin, visitors to Heavy.com can try their hand at a contest that puts their music knowledge to the test. Using a virtual magnifying glass, music-lovers are challenged to find the 74 band or artist names hidden within the intricately-painted Virgin Digital print ad. Sharp-eyed contestants can win rocking prizes like an Alienware computer or MP3 players equipped with free tunes from Virgindigital.com.
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About

Credits
Date
Nov 28, 2005
Client:
Virgin Digital
Creative Director:
Court Crandall
Art Director:
Rodrigo Butori
Copywriter:
Kristina Slade
Brand Director:
Kelli Stam
Brand Manager:
Lauren Goldberg
Print Producer:
Linda Ehrke
Photographer:
Vincent Dixon
Retoucher:
Catherine Chauvet
Agency:
Ground Zero Los Angeles
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