Creativity

Virgin Mobile Australia: Doug Pitt

The Other Pitt.

Published on Jul 02, 2012

Editor's Pick

Help Doug Pitt, the other Pitt, go from "just a bro" to "celebro," via this hilarious new campaign from EuroRSCG for Virgin Mobile Australia. Mr. Pitt, who is Brad's less good-looking, poorer, less famous brother, has never been the star of anything. But Virgin Mobile believes in a "fair go for all," so is seeking to right that. So show Doug some love by giving him a "like." You might be doing it out of pity, but you'll help to make things a bit fairer in the Pitt family.

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About

Credits

Date
Jul 02, 2012
Agency:
EuroRSCG
Client:
Virgin Mobile Australia
Production:
Revolver
Director:
The Glue Society
Director:
Matt Devine

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