Creativity

Virgin Mobile: Nights & Weekends Listen Line

What would you do with unlimited night and weekend minutes from Virgin Mobile? In the absence of friends, loved ones or business associates, Mother/New York entreats you to call the Virgin Mobile Nights & Weekends Listen Line, a toll-free extensi

Published on Feb 22, 2006

Editor's Pick

What would you do with unlimited night and weekend minutes from Virgin Mobile? In the absence of friends, loved ones or business associates, Mother/New York entreats you to call the Virgin Mobile Nights & Weekends Listen Line, a toll-free extension of the agency's new campaign for the quirky wireless provider. Callers to 1-888-876-LISTEN on weeknights after 9PM and all weekend long will be treated to entertaining audio surprises spinning out of TV spots like "Foreign Language" and "Killer Comebacks," with even more bonus content—including downloadable "German Fish" and "Nerd" AIM buddy icons—available on Virgin Mobile's very own MySpace page.

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About

Credits

Date
Feb 22, 2006
Creative:
Mother
Client:
Virgin Mobile
Agency:
Mother New York

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