Creativity

Vodafone: Journey

Who says corporate websites have to be mind-numbingly dull? Certainly not Vodafone Group, the global mobile communications giant that just unveiled an immersive online experience to introduce the company to consumers on a personal level. Following up

Published on Jun 21, 2006

Editor's Pick

Who says corporate websites have to be mind-numbingly dull? Certainly not Vodafone Group, the global mobile communications giant that just unveiled an immersive online experience to introduce the company to consumers on a personal level. Following up on its award-winning "Future Vision" campaign for Vodafone in 2004, Swedish interactive agency North Kingdom designed the new experience, dubbed "The Vodafone Journey," as a video-heavy "guided tour" of the company. "We knew we wanted personal and direct storytelling to show the inner soul and heart of the huge company that Vodafone is," says creative director David Eriksson. "The ambition was to take the users by the hand and show them fragments from the world of Vodafone. We then made it possible to explore all these details and go deeper by themselves."

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About

Credits

Date
Jun 21, 2006
Account Director:
Roger Stigh
Producer:
Monica Harding
Creative Director:
David Eriksson
Art Director:
Robert Lindstr
Interactive Manager:
Klas Kroon
3D Developer:
Daniel Wallstr
Flash Designer:
Mikael Forsgren
Flash Designer:
Kenny Lindstr
Flash Designer:
Charlotta Lundqvist
3D Developer:
Mathias Lindgren
Graphic Designer:
Staffan Lamm
Programmer:
Isak Wistr
Post Production:
Tomas Westermark
Production Coordinator:
Johan Forslund
Film Director:
Ted Kjellson
Sound Design:
Stefan Lindberg
Sound Design:
Erik Br
Sound Design:
Daniel Ekman
Music Producer:
Erik Br
Music Producer:
Mikael Israelsson
Photography:
H Moberg
User Tests:
Maria Nordmark
Client:
Vodafone
Agency:
North Kingdom

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