Creativity

A Turkey Becomes One of the Family in This Hilariously Adorable Vodafone Spot

But What Will Happen When Christmas Comes?

Published on Nov 30, 2015

Editor's Pick

In Vodafone's U.K. festive spot this year, a family acquire a baby turkey and raise him for their Christmas feast. As he grows from cute chick to huge bird, he becomes one of the family, featuring in funny vignettes such as skateboarding, following kids home from school and wecloming the family home. But when Christmas finally comes, what's going to happen?

The spot is beautifully directed (by Kevin Thomas of Thomas Thomas) and the music choice (Westlife's Flying Without Wings) is also perfect. Full marks, too, for managing to insert a range of mobile devices, including tablets and phones, into the story without their being too obtrusive. For example, Dad looks up how to raise a turkey on his tablet, and the family take selfies with their feathered pal.

Grey London created the campaign, which will will also feature shortened 10-second videos of "Terry the Turkey" highlighting some of the offers at Vodafone this festive season.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now

About

Credits

Date
Nov 30, 2015
Agency:
Grey London
Client:
Vodafone

The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.