Creativity

Volkswagen: Draw Beetle

Draw something.

Published on Apr 16, 2012

Editor's Pick

Try/Apt and Volkswagen Beetle invite you to test your drawing skills with this amazing site launched for the Norwegian market. It starts simply: Draw a VW Beetle. Your artistic creation then trundles through various other scenes, and you're asked to draw key parts of the story. For example, sketch a guitar and then watch a character play it, then make a bucket that will tip over and 'paint' your hand-drawn Beetle. Try it out.

The nature of the illustration and the look of the 'film' is a bit like Subaru's adorable 'First Car' campaign created out of Carmichael Lynch.

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About

Credits

Date
Apr 16, 2012
Agency:
Try/Apt
Client:
Volkswagen
Creative Director:
Thorbjorn Ruud
Art Director:
Thorbjorn Ruud
Copywriter:
Janne Brenda Lyso
Copywriter:
Sigurd Solberg
Developer:
Edmundo Navasca Cruz
Developer:
Pål Smitt-Amundsen
Developer:
Alexander Pope
Developer:
Øyvind Nordhagen
Illustration:
Esra Røise
Music/Sound:
Plan 8.

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