Creativity

Volkswagen: Get Happy -- Super Bowl XLVII

Big smiles.

Published on Jan 28, 2013

Editor's Pick

Why does this Minnesota man have a super-sunny disposition, complete with a Jamaican accent? Volkswagen premieres its 2013 Super Bowl spot, out of Deutsch L.A. a full week before the big game. With a "Get Happy" theme, the commercial stars the super-happy Dave who walks around his office, which evidently has a case of the Monday blues. But how did he get so happy? All will be revealed at the end. The commercial which was directed by Tom Kuntz, will probably go down well with Super Bowl viewers that aren't looking forward to the inevitably horrible Monday that will follow after the game.

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About

Credits

Date
Jan 28, 2013
Agency:
Deutsch Los Angeles
Client:
Volkswagen
Director:
Tom Kuntz
Music and Sound:
Trusoundnewyork

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