Home Gallery Print (image) Volkswagen The Narrow Roads of Britain Volkswagen: The Narrow Roads of Britain Small is beautiful. Published on Apr 30, 2012 Editor's Pick To promote VW's new small car, the up!, in Britain, DDB UK created a book which only the up! driver can really appreciate. Designed to fit in the car's glove box, The Narrow Roads of Britain celebrates the nation's smallest lanes and roads, complete with GPS co-ordinates so you can go seek them out. Perfect for those who want to avoid so-called 'Chelsea Tractors'. Rate this Ad You must be registered to rate the ad. Please Login or Register Now About CreditsDateApr 30, 2012Agency:DDB UKClient:VolkswagenECD:Jeremy CraigenArt Director:Aaron McGurkCopywriter:Chris LaphamPhotography:Harry Cory Wright Tagsautomotive CategoryBook Latest Creativity News on Ad Age Chris Beresford-Hill Becomes Chief Creative Officer of TBWA/Chiat/Day New York Your Thursday Wake-Up Call: Bad, Bad Startup Branding. Plus, Will Ad Agencies Embrace Consultancies? B-Reel Films Signs Sangra, M ss ng P eces Adds Hyphen Labs Related work Volkswagen: Second Speech Adam & Eve/DDB London Volkswagen: Top of the Food Chain Volkswagen: King of the Concrete Deutsch - L.A.