VW Services Your Car Using Augmented Reality

New System To Be Launched At InsideAR Conference Next Week

Published on Sep 30, 2013

Editor's Pick

VW employees can now use augmented reality to service your car, with a new system set to be demonstrated at Augmented Reality conference InsideAR in Munich next week.

The automaker's new MARTA (Mobile Augmented Reality Technical Assistance) system for service information, developed with technology partner Metaio for its XL1 model, shows real and virtual parts in three-dimensional relation to one another.

Using the previous approach, VW's service technicians could only call up digital repair guidelines. With the XL1, they can also use tablets ocall up the MARTA system, which "labels" the individual parts and elements with text and shows work instructions clearly. When MARTA is called up, the system lists all of the jobs to be performed. After the task has been "initialized" (a process in which the vehicle's silhouette and the camera image of the real vehicle have to match up) the individual context-dependent work steps are shown on the employee's tablet.

Rate this Ad

You must be registered to rate this ad.
Please Login or Register Now



Sep 30, 2013
Technology Developer:

Need a credit fix? Contact the Creativity Editors


The Creativity Newsletter

The Creativity newsletter is editorially curated to spotlight the work that’s hitting the mark—or missing it altogether. Sign up to have it sent to your inbox.