Volunteer Wildfire Services: Hedgehog

It's not just trees at risk from fire.

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Editor's Pick

Saatchi & Saatchi Cape Town replaces animals' fur with matches in this print and poster campaign for South Africa's Volunteer Wildlife Services, a non-profit fire-fighting organization. The message is 'Wildfires Burn More Than Trees'.

With no government funding, the organization relies on on corporate sponsors and responsible citizens to support it in its fight against the rampant seasonal fires of the Western Cape.

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Jul 07, 2011
Saatchi & Saatchi - Cape Town
Volunteer Wildfire Services
Creative Director:
Gavin Whitfield
Art Director:
Gareth Cohen
Art Director:
Amelia Smit
Alex Goldberg
Digital Artist:
Masters & Savant
Images of Africa
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