Wella Haircare: Hair with Personality

Your hair's got personality

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Editor's Pick

Wella aims to show that its SP Professionals range of products brings out your hair's true personality, in this Israeli print campaign.

Four different executions - blonde, brunette (shown), black and redhead - demonstrate that whether you are a beach lover, city slicker or nature lover, Wella has something individually tailored to your hair's particular make-up.

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About

Credits
Date
Feb 01, 2011
Agency:
Draftfcb+ Shimoni Finkelstein Barki
Client:
Wella Haircare
Executive Creative Director:
Kobi Barki
Art Director:
Reuven Givati
Art Director:
Liat Tsur
Copywriter:
Kobi Barki
Illustrator:
Ayana Nissan
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