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Wendy's Just Made a Pop Song About YouTube Comments

Your Love for the Pretzel Bun

Editor's Pick

Wendy's knows social. The fast feeder last year turned all the tweets about its Pretzel Pub Chicken into an amazing soap opera. Now, it brings back the Pretzel Bacon Cheeseburger and Pretzel Pub Chicken with this amazing, '90s-esque pop song crafted entirely from YouTube comments.

The film is part of the brand's larger campaign that taps'90s stars Boys II Men and John Tecada to bring the bun back.

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About

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Date
Jul 02, 2014
Client:
Wendy's
Category
Latest Creativity News on Ad Age

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