Creativity

Wonderbra: D to G Mosaic

The billboard in central London features an image of a Wonderbra model created from thousands of submitted photos of everyday women in bras. There is also an

Editor's Pick

The billboard in central London features an image of a Wonderbra model created from thousands of submitted photos of everyday women in bras. There is also an interactive version of the billboard online--visit this link tozoom inand get a closer look atthe individual photos that make up the mosaic.

In June, the company invited women to an underwear shoot in London or to upload images of themselves in a Wonderbra onto its website.

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About

Credits

Date
Dec 23, 2008
Client:
Wonderbra
Agency:
Iris
Art Director:
Ben Kaberry
Copywriter:
Pete Armstrong
Photographer:
Lee Snelgar, Skin Studios

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