Creativity

XBOX Canada: Alan Wake Out of Home Campaign

Darkness falls.

Published on Jun 08, 2010

Editor's Pick

"Dark is Deadly" goes the tagline of this OOH campaing out of MacLaren McCann, for Xbox title Alan Wake, which shed light on the darkness via 3D installations, murals and wild postings.

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Credits

Date
Jun 08, 2010
Agency:
MacLaren McCann
Client:
XBOX Canada

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