Creativity

Xbox: Euro Site Redesign

As part of the new "Live Your Moment" campaign for XBOX 360, AKQA has redesigned the brand's Euro-base

Published on Sep 30, 2008

Editor's Pick

As part of the new "Live Your Moment" campaign for XBOX 360, AKQA has redesigned the brand's Euro-based site which now includes six HD short films based on capturing moments.

Produced by AKQA Film and Homecorp, the web shorts center on themes such as music, family and parties. The HD films actually comprise the large backdrop of the site, which also features an online store and links to dedicated pages for XBOX 360 games such as Guitar Hero: World Tour.

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About

Credits

Date
Sep 30, 2008
Client:
Xbox
Agency:
AKQA
Executive Creative Director:
James Hilton
Copywriter:
Kevin Russell
Copywriter:
Matt Longstaff
Copywriter:
Per Neilson
Agency Producer:
Lucy Hunt
Production Company:
AKQA Film/Homecorp
Producer:
Mark Harbour
Director:
Max Barron
Director:
Michael Woodward
Post Production:
Smoke and Mirrors
Editorial Company:
Cut & Run

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