So Simple Even a Girl Can Do It

Xerox's first spot relies on girl to do its dirty work

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Editor's Pick

Legendary ad man George Lois was behind this first spot for Xerox, in which a young girl demonstrated how easy it was to use the product. After the commercial aired on CBS, competitors complained it was a hoax, so Lois reshot the ad with a chimp, who was just as successful at making copies.

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Apr 02, 2013
Creative Director:
George Lois
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