Zynga/Lady Gaga: GagaVille

Down on the farm, with Lady Gaga.

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Lady Gaga has teamed up with Zynga, the makers of FarmVille, to promote her Born this Way album, introducing 'GagaVille' to the social media game. In GagaVille, which is played within FarmVille, you can grow your own jewels and buy Gaga songs from the album with Zynga game cards before it hits stores on May 23.

This promotional YouTube video by Evolution Bureau imagines Gaga's transformative effect on a farming town. Watch out for glitter balls growing on trees, farmers in drag and a horse with a pink mane.

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About

Credits
Date
May 17, 2011
Agency:
Evolution Bureau
Client:
Zynga/Lady Gaga
Executive Creative Director:
Stephen Goldblatt
Creative Director:
John Reid
Art Director:
Stephan Goldblatt
Art Director:
Aaron Feiger
Copywriter:
John Reid
Copywriter:
Jean Morrow
Motion Designer:
Devin Croda
Executive Producer:
Craig Batzofin
Agency Producer:
Eric Rasco
Account Director:
Martha Jurzynski
Art Director:
Stephen Goldblatt
Production Company:
Moxie Pictures
Director:
Seth Gordon
Executive Producer:
Lizzie Schwartz
Line Producer:
Mary Rohlich
Director of Photography:
Joshua Hess
Editorial:
HutchCo Technologies
Editor:
Jim Hutchins
Assistant Editor:
Joaquin Machado
Executive Producer:
Jane Hutchins
Post Production:
Method Studios
Flame Artist:
Pete Mayor
Producer:
Ananda Reavis
Executive Producer:
Robert Owens
Telecine:
CO3
Colorist:
Siggy Ferstl
Music:
"Born This Way" by Lady Gaga
Additional Music:
Beacon Street Studios
Additional Music:
APM
Mix:
Rohan Young
Mix:
Lime Studios

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