Creativity Online - Creativity News urn:uuid:f4fe74e6-2117-a1f5-a035-27683a12af95 2014-04-24T19:32:20-04:00 Creativity Online Staff Take 30 Seconds to Watch the Winners of Tribeca Film Festival's Vine Contest urn:uuid:73196d3c-0436-e0d4-a757-6f625a2bc240
#6SecFilms Competition honorees unleashed "stupendous creativity" under a six-second time limit.]]>
http://creativity-online.com/news/take-30-seconds-to-watch-the-winners-of-tribeca-film-festivals-vine-contest/292658 Tue, 15 Apr 2014 14:00 EDT
See the Spot: Kevin Spacey Is E-Trade's Talent Scout urn:uuid:30dd8e27-6ba9-1e70-68a8-b155dd8b592d
Commercial utilizes humor but eschews singing and dancing.]]>
http://creativity-online.com/news/see-the-spot-kevin-spacey-is-etrades-talent-scout/292643 Mon, 14 Apr 2014 14:30 EDT
Forsman & Bodenfors Wins Black Cube for Volvo Work at ADC Awards urn:uuid:593a453d-b88a-a967-fc84-968b08e44a3b
Swedish truck manufacturer wins 15 awards, including Client of the Year.]]>
http://creativity-online.com/news/forsman--bodenfors-wins-black-cube-for-volvo-work-at-adc-awards/292581 Thu, 10 Apr 2014 13:00 EDT
April Fool's 2014: From Cheetos Perfume to Eagle-Caught Salmon urn:uuid:a5733a74-4831-76b6-136a-5b8ae61c5249
Fresh Direct's sustainability effort trumps all others, even Branson's balloon-shaped skyscraper.]]>
http://creativity-online.com/news/april-fools-2014-from-cheetos-perfume-to-eaglecaught-salmon/292408 Tue, 01 Apr 2014 09:45 EDT
The Creativity Top 5: The Best Brand Ideas of the Week urn:uuid:efcc3b6e-4651-1526-f0d7-7ae956410727
Ad Age's Creativity presents the most innovative ideas in advertising and marketing of the previous week.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/292241 Thu, 20 Mar 2014 06:30 EDT
P&G, Google and Adobe Make TED's 2013 Ads Worth Spreading urn:uuid:8f03f457-2d88-afec-68e8-a46840a17ed9
Emotional storytelling takes center stage in many of this year's TED Ads Worth Spreading.]]>
http://creativity-online.com/news/pg-google-and-adobe-make-teds-2013-ads-worth-spreading/292164 Fri, 14 Mar 2014 15:13 EDT
The Creativity Top 5: The Best Brand Ideas of the Week urn:uuid:feda7d99-4f33-4edf-e823-6026f4e78fa6
Ad Age's Creativity presents the most innovative ideas in advertising and marketing of the previous week.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/292110 Tue, 11 Mar 2014 14:02 EDT
The Creativity Top 5: The Best Brand Ideas of the Week urn:uuid:1ff9c173-b9cc-e666-faeb-d2e9b1d6f7c0
In this week's installment: IKEA demonstrates space-saving on a billboard, and ATMs turn into GAYTMs in Australia.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/291948 Mon, 03 Mar 2014 12:35 EST
Framestore Nets VFX Oscar For Gravity urn:uuid:1044d4ab-d691-6487-2908-fa197aa71204
Alfonson Cuaron, Spike Jonze and Emmanuel Lubezki Also Take Top Nods]]>
http://creativity-online.com/news/framestore-nets-vfx-oscar-for-gravity/291941 Mon, 03 Mar 2014 05:03 EST
The Creativity Top 5: The Best Brand Ideas of the Week urn:uuid:a4ab25f5-5c91-a855-f54e-44140eb7d0d2
In this week's installment: Sochi selfies go 3D, and LG places an ad on a magazine spine.]]>
http://creativity-online.com/news/the-creativity-top-5-the-best-brand-ideas-of-the-week/291867 Tue, 25 Feb 2014 16:30 EST
U.K. Heineken Campaign Banned for Faking French Heritage urn:uuid:b9fa4218-b47a-16e4-dcb4-c9be88d0f167
Kronenbourg 1664 Brand is Brewed in the U.K. But Ads Rely on French Charm]]>
http://creativity-online.com/news/uk-heineken-campaign-banned-for-faking-french-heritage/291670 Wed, 12 Feb 2014 15:29 EST
China's Super Bowl Equivalent: 4 Hours, 700M Viewers, 0 Ads urn:uuid:ce212549-c708-5cfe-db20-92a5e74f0ba0
For Lunar New Year Gala, Agencies Contribute Public Service Spots Instead of Commercials]]>
http://creativity-online.com/news/chinas-super-bowl-equivalent-4-hours-700m-viewers-0-ads/291668 Wed, 12 Feb 2014 15:27 EST
Why the Molla Brothers Sold La Comunidad to Sapient Nitro urn:uuid:711847b0-ee6c-6f44-4fbe-3fc7087623b1
In Video, Jose and Joaquin Flaunt New Lifestyle From Their Jet, Island and Vintage Ferrari]]>
http://creativity-online.com/news/why-the-molla-brothers-sold-la-comunidad-to-sapient-nitro/291644 Tue, 11 Feb 2014 14:31 EST
Sheryl Sandberg's Lean In Teams with Getty to Make Stock Photos Less Sexist urn:uuid:4ce189cf-01f3-1a60-cbc2-25a3f56619d8
Non-Profit Will Get Portion of Licensing Fees From Use of Photos Depicting Empowered Women]]>
http://creativity-online.com/news/sheryl-sandbergs-lean-in-teams-with-getty-to-make-stock-photos-less-sexist/291601 Mon, 10 Feb 2014 10:59 EST
Jamie Oliver Serves Up A Commercial Feast at New Production Shop Fat Lemon urn:uuid:519944a0-8ae1-63fc-6070-2cbad3c320cd
The Celebrity Chef On Why He's Adding Ads to His Plate]]>
http://creativity-online.com/news/jamie-oliver-serves-up-a-commercial-feast-at-new-production-shop-fat-lemon/291553 Thu, 06 Feb 2014 08:54 EST
Meet the Admins of Adland: Here's Who Really Makes Mad Ave Run urn:uuid:71495080-136c-dc9e-178e-ea3a1dc11117
Their Names May Not Be on the Door, But Adland Couldn't Find Function Without Them]]>
http://creativity-online.com/news/meet-the-admins-of-adland-heres-who-really-makes-mad-ave-run/291533 Wed, 05 Feb 2014 12:33 EST
A Tale of Two Crispins: Why There Won't Be Another Agency of the Decade urn:uuid:f6d37ca4-4429-1667-c231-82eb71cb4043
The Story of How CP&B's 10-Year Hot Streak Cooled Off Is a Cautionary Tale for the Ad Industry]]>
http://creativity-online.com/news/a-tale-of-two-crispins-why-there-wont-be-another-agency-of-the-decade/291481 Tue, 04 Feb 2014 10:55 EST
Creativity's Top 5: The Super Bowl Edition urn:uuid:1c57fced-571d-97fb-7d13-c0fec9506131
A-B's Puppy Bomb, Sweet Celeb Endorsements and More of the Best Ads from the Game]]>
http://creativity-online.com/news/creativitys-top-5-the-super-bowl-edition/291475 Mon, 03 Feb 2014 16:47 EST
Old Spice Gives Surprise Super Bowl Trip to Guy Who Dialed Number in Ad urn:uuid:85c24278-8f47-aedf-2b43-381254247823
Never Promised Any Prizes or Even Encouraged Anyone to Call]]>
http://creativity-online.com/news/old-spice-gives-surprise-super-bowl-trip-to-guy-who-dialed-number-in-ad/291415 Thu, 30 Jan 2014 16:16 EST
Is Videogaming a Professional Sport?; This Nap Mask Mimics the Sunrise & More urn:uuid:fdf884cf-66c2-8159-110f-4048ba9f19c7
Welcome to CaT Trax: january 30, 2014!]]>
http://creativity-online.com/news/is-videogaming-a-professional-sport;-this-nap-mask-mimics-the-sunrise--more/291395 Thu, 30 Jan 2014 09:51 EST
Watch This Heartwarming Guinness Ad Before it Has to Vanish urn:uuid:db744e2f-493f-6262-ebb1-5b25b846a3cb
Spot is Part of 'Made of More' Campaign]]>
http://creativity-online.com/news/watch-this-heartwarming-guinness-ad-before-it-has-to-vanish/291366 Tue, 28 Jan 2014 17:09 EST
Creativity Innovators of the Year 2013: Ogilvy & Mather Brazil urn:uuid:651178ed-3ba5-f7d5-dea5-930e463609ed
From Dove's "Real Beauty Sketches" to Soccer Fan Organ Donor Cards, Agency Delivered on the Bright Ideas]]>
http://creativity-online.com/news/creativity-innovators-of-the-year-2013-ogilvy--mather-brazil/291328 Mon, 27 Jan 2014 15:38 EST
DDB Chicago Names John Maxham Chief Creative Officer urn:uuid:2b0e00e3-db08-85c8-c20d-aa6cb1625b55
Exec takes the spot left vacant by Ewan Paterson, who exited the shop in August.]]>
http://creativity-online.com/news/ddb-chicago-names-john-maxham-chief-creative-officer/291322 Mon, 27 Jan 2014 12:47 EST
Coke Reunites Families for Chinese New Year urn:uuid:d8945428-0984-5dd7-27e3-fdf47dc3b5a8
The Brand Sent Migrant Workers Home to Their Children]]>
http://creativity-online.com/news/coke-reunites-families-for-chinese-new-year/291319 Mon, 27 Jan 2014 12:13 EST
CP&B Is In Talks To Open In Brazil With Duo From Almap BBDO urn:uuid:ca035a98-c987-e0a5-6749-8a7c70b36a94
New Sao Paulo Agency Will Be Led By Andre Kassu and Marcos Medeiros]]>
http://creativity-online.com/news/cpb-is-in-talks-to-open-in-brazil-with-duo-from-almap-bbdo/291270 Thu, 23 Jan 2014 16:47 EST
Introducing the .Gifys, a Celebration of All Things Gif urn:uuid:a75257a7-cc94-de10-d248-c192520fc6a3
CP+B Los Angeles Creates First Award Show Dedicated to the Popular Animated File Format]]>
http://creativity-online.com/news/introducing-the-gifys-a-celebration-of-all-things-gif/291267 Thu, 23 Jan 2014 15:19 EST
Cannes Festival Adds 17th Category: Product Design Lions urn:uuid:72c5e0b3-fe2d-4c51-00bb-c5f6e748e6b4
Will be Split into Four Sub-Categories]]>
http://creativity-online.com/news/cannes-festival-adds-17th-category-product-design-lions/291247 Thu, 23 Jan 2014 11:13 EST
Creativity Innovators of the Year 2013: Droga5 urn:uuid:aa00f230-2139-b20d-ba88-8069ad244683
A Shop That Can Make Payphones Useful]]>
http://creativity-online.com/news/creativity-innovators-of-the-year-2013-droga5/291238 Wed, 22 Jan 2014 16:21 EST
Ten Years In, Dove's 'Real Beauty' Seems to Be Aging Well urn:uuid:4616832e-eea7-2ffa-e551-f96aff3dd3e1
Campaign Has Won Lots of Awards, Sold Heap of Product. But Has It Changed Perceptions?]]>
http://creativity-online.com/news/ten-years-in-doves-real-beauty-seems-to-be-aging-well/291234 Wed, 22 Jan 2014 14:24 EST
Video Games Replace Resumes; Math Geek Hacks OKCupid & More urn:uuid:79062819-1991-c7d8-cadd-622f7c4f5ddc
Welcome to CaT Trax: January 23, 2014!]]>
http://creativity-online.com/news/video-games-replace-resumes;-math-geek-hacks-okcupid--more/291231 Wed, 22 Jan 2014 12:18 EST