Creativity Online - Super Bowl http://creativity-online.com/xml/rss-sections.php?section_id=794 en-us 120 Creativity Online - Super Bowl http%3A%2F%2Fcreativity-online.com%2Fxml%2Frss-sections.php%3Fsection_id%3D794 http://creativity-online.com/images/logo-rss.gif Old Spice Gives Surprise Super Bowl Trip to Guy Who Dialed Number in Ad http://creativity-online.com/news/old-spice-gives-surprise-super-bowl-trip-to-guy-who-dialed-number-in-ad/291415
Never Promised Any Prizes or Even Encouraged Anyone to Call]]>
http://creativity-online.com/news/old-spice-gives-surprise-super-bowl-trip-to-guy-who-dialed-number-in-ad/291415 Thu, 30 Jan 2014 16:16 EST
'1984' 30 Years Later: A Brief History of Apple's Instantly Iconic Super Bowl Commercial http://creativity-online.com/news/1984-30-years-later-a-brief-history-of-apples-instantly-iconic-super-bowl-commercial/291265
Lee Clow Has Been Whipping Advertising Fans on Twitter into a Frenzy]]>
http://creativity-online.com/news/1984-30-years-later-a-brief-history-of-apples-instantly-iconic-super-bowl-commercial/291265 Thu, 23 Jan 2014 15:02 EST
Bob Saget, a Muppet and Carmen Electra Walk Into These Super Bowl Teasers http://creativity-online.com/news/bob-saget-a-muppet-and-carmen-electra-walk-into-these-super-bowl-teasers/291219
A Yogurt Bromance, a Scary Dog and Terry Crews Also Part of the Action]]>
http://creativity-online.com/news/bob-saget-a-muppet-and-carmen-electra-walk-into-these-super-bowl-teasers/291219 Tue, 21 Jan 2014 15:22 EST
Behind the Scenes at Puppy Bowl X http://creativity-online.com/news/behind-the-scenes-at-puppy-bowl-x/291172
100 Crew Members and Volunteers, Plus Lots of Treats and Paper Towels]]>
http://creativity-online.com/news/behind-the-scenes-at-puppy-bowl-x/291172 Fri, 17 Jan 2014 13:49 EST
Lessons from Super Bowl 2012 http://creativity-online.com/news/lessons-from-super-bowl-2012/232585
Thoughts on digital media's repercussions on brands' big game behavior from Ad Age's TV Editor Brian Steinberg]]>
http://creativity-online.com/news/lessons-from-super-bowl-2012/232585 Tue, 07 Feb 2012 16:09 EST
Creativity Top 5: Super Bowl XLVI Edition http://creativity-online.com/news/creativity-top-5-super-bowl-xlvi-edition/232557
Big celebs, second heads, what more could you ask for?]]>
http://creativity-online.com/news/creativity-top-5-super-bowl-xlvi-edition/232557 Mon, 06 Feb 2012 13:55 EST
Super Bowl XLVI Breaks Social Media Records http://creativity-online.com/news/super-bowl-xlvi-breaks-social-media-records/232555
Five amazing facts about social media and the Super Bowl]]>
http://creativity-online.com/news/super-bowl-xlvi-breaks-social-media-records/232555 Mon, 06 Feb 2012 13:10 EST
The 10 Super Bowl Commercials That Blew up the Biggest in Social Media http://creativity-online.com/news/the-10-super-bowl-commercials-that-blew-up-the-biggest-in-social-media/232554
Beckham v. Clint Eastwood. And the winner is...]]>
http://creativity-online.com/news/the-10-super-bowl-commercials-that-blew-up-the-biggest-in-social-media/232554 Mon, 06 Feb 2012 13:10 EST
Super Bowl 2012: See the Spots http://creativity-online.com/news/super-bowl-2012-see-the-spots/232550
Creativity showcases all the work from Super Bowl XLVI]]>
http://creativity-online.com/news/super-bowl-2012-see-the-spots/232550 Mon, 06 Feb 2012 12:05 EST
Art of the Super Bowl Ad: Pytka on How Meters and Research Kill the Ad Stars http://creativity-online.com/news/art-of-the-super-bowl-ad-pytka-on-how-meters-and-research-kill-the-ad-stars/232523
The venerable director also talks Clydesdales, Pepsi's Best Big Game Spot, Michael Jordan as actor and more]]>
http://creativity-online.com/news/art-of-the-super-bowl-ad-pytka-on-how-meters-and-research-kill-the-ad-stars/232523 Fri, 03 Feb 2012 12:11 EST
Art of the Super Bowl Ad: Bryan Buckley Looks Back http://creativity-online.com/news/art-of-the-super-bowl-ad-bryan-buckley-looks-back/232472
The prolific director on the real mark of big game success, the board that 'got away' and more]]>
http://creativity-online.com/news/art-of-the-super-bowl-ad-bryan-buckley-looks-back/232472 Wed, 01 Feb 2012 13:30 EST
Art of the Super Bowl Ad: Lee Clow on How Apple's "1984" Almost Didn't Happen http://creativity-online.com/news/art-of-the-super-bowl-ad-lee-clow-on-how-apples-1984-almost-didnt-happen/232420
The real story on why the spot only aired once.]]>
http://creativity-online.com/news/art-of-the-super-bowl-ad-lee-clow-on-how-apples-1984-almost-didnt-happen/232420 Mon, 30 Jan 2012 13:47 EST
How USA Today's Ad Meter Broke Super Bowl Advertising http://creativity-online.com/news/how-usa-todays-ad-meter-broke-super-bowl-advertising/232414
And how social media may save it.]]>
http://creativity-online.com/news/how-usa-todays-ad-meter-broke-super-bowl-advertising/232414 Mon, 30 Jan 2012 12:25 EST
Polar Bears With an Opinion-Behind Coke's Integrated Super Bowl Effort http://creativity-online.com/news/polar-bears-with-an-opinionbehind-cokes-integrated-super-bowl-effort/232393
Marketer will choose between two spots; bears will give online thumbs up and thumbs down]]>
http://creativity-online.com/news/polar-bears-with-an-opinionbehind-cokes-integrated-super-bowl-effort/232393 Fri, 27 Jan 2012 13:34 EST
Is Honda behind the Ferris Bueller Tease? http://creativity-online.com/news/is-honda-behind-the-ferris-bueller-tease/232392
Jalopnik says so.]]>
http://creativity-online.com/news/is-honda-behind-the-ferris-bueller-tease/232392 Fri, 27 Jan 2012 13:27 EST
Do You Know Your Doggie Darth Vader? http://creativity-online.com/news/do-you-know-your-doggie-darth-vader/232286
We've got the definitive word on which pup plays who.]]>
http://creativity-online.com/news/do-you-know-your-doggie-darth-vader/232286 Mon, 23 Jan 2012 10:44 EST
How Volkswagen Conducted Its Canine Chorus http://creativity-online.com/news/how-volkswagen-conducted-its-canine-chorus/232285
The making of 'The Bark Side']]>
http://creativity-online.com/news/how-volkswagen-conducted-its-canine-chorus/232285 Mon, 23 Jan 2012 10:38 EST
Super Bowl XLV Recap http://creativity-online.com/news/super-bowl-xlv-recap/148743
Watch our picks for top 5 spots and find out how XLV rated as a showcase of adland's best]]>
http://creativity-online.com/news/super-bowl-xlv-recap/148743 Mon, 07 Feb 2011 12:20 EST
Super Bowl XLV - The Spots http://creativity-online.com/news/super-bowl-xlv--the-spots/148627
Watch the 2011 spots]]>
http://creativity-online.com/news/super-bowl-xlv--the-spots/148627 Wed, 02 Feb 2011 17:05 EST
Super Bowl XLV http://creativity-online.com/news/super-bowl-xlv/148623
The spots, the talk, and more]]>
http://creativity-online.com/news/super-bowl-xlv/148623 Wed, 02 Feb 2011 15:58 EST
Super Bowl Appetizer: Watch the spots from SB XLIV http://creativity-online.com/news/super-bowl-appetizer-watch-the-spots-from-sb-xliv/148622
Want to compare and contrast? Check out last year's spots to see how far we've come]]>
http://creativity-online.com/news/super-bowl-appetizer-watch-the-spots-from-sb-xliv/148622 Wed, 02 Feb 2011 15:48 EST
Who's Buying What in Super Bowl 2011 http://creativity-online.com/news/whos-buying-what-in-super-bowl-2011/148621
Keep Up on Which Marketers Are Doing What in the Annual Gridiron Classic]]>
http://creativity-online.com/news/whos-buying-what-in-super-bowl-2011/148621 Wed, 02 Feb 2011 15:37 EST